Collaboration area · Liu Chu-Ying / Jim Liu

Screen Production & Brand Content

For Brands · Founders · Producers · Directors · Creators and first-time video teams

If you have a company, product, person or story but are still deciding what to say, who should lead it and what the audience should remember, this offer begins with content strategy. Liu Chu-Ying leads the character, story and directing decisions; Northbound Studio 北漂映像 can then carry the work into full production.

Liu Chu-Ying with the Volvo commercial production team in a Shanghai studio
Commercial-image production · Volvo, Shanghai

A tailored working process

Clarify the goal first, then shape the right content, practice and outcome.

  1. Find the person, tension, point of view and central idea most worth the audience’s attention
  2. Choose the right form: founder story, character documentary, interview film, brand film, commercial or content series
  3. Turn the direction into a brief, script, budget and production plan, followed by test filming or full production when needed

Bookable ways to work together

Choose the closest starting point. The work is then shaped around the audience and outcome.

Story & Project Diagnosis · 1–2 sessions

Define the person, audience, central message, format and next step while the project is still choosing its direction.

Founder / Brand Film Development · 2–4 weeks

Develop research, interview direction, structure, script or treatment and a production-ready proposal.

Cross-border Production Design · Project basis

Plan story, creative approach, team and local execution for overseas productions entering Taiwan or China.

Full Screen Production · Project basis

Northbound Studio 北漂映像 leads development, production and post-production through to final deliverables.

Start with a focused conversation

Define the audience, context and goal—then choose the right way to work.